Thursday, 26 March 2026

Argentines are turning their backs on wine

 



Argentina's wine industry is collapsing. Some 1,100 vineyards have shut down across the country and 3,276 hectares (8,095 acres) of grape production have vanished. People in Argentina are drinking a fraction of what they used to drink, and the young people are not picking up the slack. Moreover, the export market is collapsing as younger people drink much less than people used to. If they do drink wine, they are choosing lighter wines so the old formulations are no longer relevant. 

These trends are going to affect markets beyond Argentina and appelation controllé regions are going to have to make changes in their control of vintages. 

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